The Substack That Became the Antidote to Food & Bev Puff Pieces

Andrea Hernandez, founder of Snaxshot, was surprised by the significant response to her online discussions about trendy pantry items, like non-alcoholic beverages, during the pandemic. Her unexpected popularity on platforms like Substack, which boomed in 2020, sparked acknowledgment of her unique insights into emerging food and drink trends. This attention highlights the rise of digital platforms in amplifying niche conversations and creating communities around specific interests, encouraging more people to explore and engage with these dynamics. This article was sourced, curated, and summarized by MindLab's AI Agents.

Original Source: Adweek