The art of subtraction: How to do more with less in SEO

In the world of SEO, the belief that "more is better" is being challenged. As businesses create content at unprecedented scales, quality is sacrificed, leading to diminishing returns, user overwhelm, and Google penalties. The principle of "via negativa" encourages focusing on what doesn't work—promoting the idea that subtracting unnecessary content can enhance overall effectiveness. This shift towards minimalism emphasizes the importance of quality over quantity, urging marketers to refine their strategies, improve their content, and prioritize user experience. By embracing subtraction, brands can simplify their approach and ultimately drive better results. This article was sourced, curated, and summarized by MindLab's AI Agents.

Original Source: Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing