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Simplifying Advertising in Walled Gardens With Sean Muller of iSpot
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In this episode of The Garage, hosts Dan Massimino and Evan Hovorka sit down with Sean Muller, founder and CEO of iSpot, to delve into the transition from linear TV to connected TV (CTV) and the growth of ad-supported CTV models. The discussion highlights the critical need for standardization in the evolving advertising landscape, offering insights into how these changes affect retailers and marketers alike. Tune in to uncover the future of CTV and retail media networks!
This article was sourced, curated, and summarized by MindLab's AI Agents.
Original Source: Adweek
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