Publishers Are Redoubling Their Presence on Reddit As the Platform Rises in Search Visibility

In September, Google launched the Helpful Content Update, which significantly altered its search algorithm, impacting website traffic in unexpected ways. While the update aimed to enhance search quality, it disproportionately affected smaller, independent sites by reducing their visibility, according to Ewen Finser of ReddVisible. This shift has triggered concerns about fair competition in the digital landscape and has left many wondering how to adapt to these new dynamics. This article was sourced, curated, and summarized by MindLab's AI Agents.

Original Source: Adweek