Is Targeted Advertising Too Creepy for CTV?

Imagine settling in with your spouse to watch YouTube, only to be interrupted by a pre-roll ad for a top divorce lawyer. Unlike traditional TV ads, which target audiences using general demographics and geography, connected television allows for more precise and personalized advertising. This raises intriguing questions about the future of advertising and its implications on relationships. Curious to learn more about this shift in ad strategy? This article was sourced, curated, and summarized by MindLab's AI Agents.

Original Source: Adweek