PTC Risks Losing Sudan Small-Pack Order

Pakistan Tobacco Co. (PTC) faces a potential loss of a $20.5 million cigarette order from Sudan due to delays in regulatory approvals from the health ministry. Despite Prime Minister Shehbaz Sharif's exemption request for exporting small cigarette packs, the health ministry has not amended the necessary order, prompting Sudan to consider other suppliers. PTC, which has exported since 2019, highlights the importance of timely approvals, as past delays caused them to miss other business opportunities. With targets of $60 million in upcoming exports and significant tax contributions, PTC's situation underscores the critical link between regulatory action and economic performance. This article was sourced, curated, and summarized by MindLab's AI Agents.

Original Source: Tobacco Reporter